Yak’s Make Nice Thows and Scarves

In Hot Third World Products, mindset 3.0, Sustainability, Third World Products, Tibet on May 17, 2007 at 5:01 am

At Shokay, we aim to impact the lives of Tibetan herders in China oppressed by poverty. Herders will earn incremental income immediately from our direct sourcing of raw yak fiber. Creating greater income for a traditional industry that is environmentally-friendly enables the local nomadic communities to preserve their traditional culture and way of life. As Shokay grows, a portion of our profits will be reinvested back into a community development fund that will serve the communities in areas of greatest need. In the long run, by introducing yak down to the world as a luxury fiber, we hope to increase the value of the raw fiber so that herders in yak-dependent regions (Tibet, Sichuan, Qinghai, Yunnan, Inner Mongolia, Mongolia, India, Nepal) can generate more income for the same amount of fiber sold. We earn no commission or profits from sharing this wonderful product. Oprah would love this. Look for this later in the year on her “Favorite Things” show. This is real sustainability, not a handout or a one-time feel good donation.



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